Beard Papa

Message from Beard Papa

Popular Japanese cream puff chain with cheerful counter service and devoted fans.
  • Cream puffs
  • Eclairs
  • Sweets & drinks

Many have called Beard Papa "the world's best cream puffs". Our Japanese style sweets are addictive thanks to our use of the freshest ingredients, our specialty pastry shells baked daily and our personal attention to customizing your order. The first U.S. based Beard Papa store opened in the exclusive Upper Westside of Manhattan in 2004 with much fanfare, attracting the attention of trend setters, visitors and locals looking for a "sweet sensation". Currently, operating franchises in New York, New Jersey, Boston, Hawaii, Los Angeles, and San Francisco with new stores planned across the US and Canada, Beard Papa is owned by Muginoho Co. Inc of Japan and has almost 300 outlets throughout Japan and Asia.

Editorial and merchant content by Citysearch

Marker Beard Papa

(866) 958-4458

99 Yerba Buena Ln San Francisco, CA 94103
Write a Review

Editorial Description by Citysearch
In Short
A sinful combination of house-made custard cream, whipped cream and Madagascar vanilla is blended fresh up to six times daily for filling this purveyor's fist-sized pastry puffs--similar to an eclair, but without the chocolate glaze. For fans of eclairs, however, there are those too, as well as puffs flavored with rotating cream choices such as pumpkin, strawberry and green tea. Servers wear chef's toques behind the counter, and the long line of patrons is processed swiftly.

13 Reviews of Beard Papa in San Francisco

Have experience with this business? Write a review


I always wondered why there was a line...  4 Star Rating - Very good

By Mindy G. | insider_expert Insider Expert | Rank: 2,418

...and now I know why. The cream puffs here are great! Skip the eclairs, although they look very tempting. My fav is the vanilla, though the chocolate is ok too.

Was this review helpful to you? Yes / No (you must log in or sign up to vote)

yum!  4 Star Rating - Very good

By Shushannah A. | insider Insider | Rank: 12,442

I've only had the vanilla cream puffs, but have thouroghly enjoyed them. The customer service isn't fantastic, but they're in a mall - what can you expect?

Was this review helpful to you? Yes / No (you must log in or sign up to vote)

YUM YUM YUMMMMM  5 Star Rating - World class

By Cinnamon N. | insider Insider | Rank: 18,949

We went to the Marriott for for a meeting, during break time a group of us decided to go for a walk in the area and saw this line of people waiting to get in to this place. From the side you could see the freshly baked puffs. It was so worth the wait and how delicious and warm and FRESH they were! We ordered extras to bring back.

Was this review helpful to you? Yes / No (you must log in or sign up to vote)

Cream Puffs  3 Star Rating - Satisfactory

By Colleen T. | insider_expert Insider Expert | Rank: 1,880

Greeted by a warm draft of sweet baked goods as you walk down the street towards the bakery, you'll find yourself at a corner bakery with a fisherman-like logo. Once inside, definitely try a cream puff.

Although there are several flavors of cream puffs available on the menu, only the chocolate and vanilla cream puffs are offered daily. The other flavors are only offered on a weekly basis - i.e. one week will be green tea cream puffs and the other may be strawberry.

I enjoy their cream puffs because they aren't too sweet at all and they are plump - one cream puff is very filling.

Downside - Costly. For a cream puff, the price is high. Plus, cream puffs don't store well/long. You have to eat it fresh else the puff gets soggy. (If you do happen to store it, you need to place it in the fridge.)

They also offer eclairs and a very small selection of cakes.

Try it, but don't get too attached. Calories and cost is something to consider.

Was this review helpful to you? Yes / No (you must log in or sign up to vote)
Latest reviews by Citysearch: (read all 9 reviews on Citysearch)

Heaven on Earth - Best Puffs Ever! 5 Star Rating - World class

By rockngal

Oh with your soooo crispy golden puffs and your oh soooo creamy vanilla cream fillings!! Talk about truth in advertising!! They claim to be the best cream puffs in the world!!! And you know what dang it they are!!!! If you haven't tried them out, you are totally missing out.

Pros: Everything they have to offer
Cons: Highly addictive
Posted 07/08/08

DELICIOUS 5 Star Rating - World class

By valeriew

Such delicious creme puffs, how can you stop just having one or two. They ar light and fluffy, best get them when they are hot.

Posted 03/04/08

beard papa 5 Star Rating - World class

By momogoowy

here is a song I wrote about beard papas:
OHHHHHHHH. I love beard papa yes I do!
none can ressist them...
they are so delightful lightfull lightful,
don`t worry, be happy
the beard papa is always with, Youuuuuuuuuu.
(Snap!)

Posted 02/29/08

it's worth the wait! 5 Star Rating - World class

By sashalou

we waited in a long line for these delectable little puffs at the new westfield mall. we were not disappointed! they were scrumptious! i prefer the vanilla ones over the chocolate. just get one. they are very filling!

Posted 01/16/07

Spendy little bundles of bliss 3 Star Rating - Satisfactory

By gennifluffx

Dear, sweet Beard Papa cream puffs. I will forever adore your freshness and flaky, chewy doughy bits. I am so sad that I love you so much. My fat pants call my name every time I steal a kiss from your creamy center.

Posted 01/14/07