Three reasons why I will recommend Brilliant Earth to any friends in the market for an engagement ring:
1) The Service:
This was hands-down one of the best customer experiences I've ever had. I was paired with Jewelry Specialist Danielle, and after having an initial call with her, she assuaged any misgivings I had about making such an important purchase online (I'm on the East Coast). I'm not a big fan of shopping in general, but Danielle's knowledge, guidance, and responsiveness made the buying process completely painless, and actually enjoyable. She helped me select the perfect ring, given my price range and my soon-to-be-fianc?'s taste. Additionally, I was promised the ring would be ready in two weeks after my order. I had it in my hand within a week (this includes making a custom ring and overnight shipping it across the country).
2) The Social Mission:
Given all of the horrible things that have surfaced about big diamond companies' practices abroad, for me personally, Brilliant Earth's social mission of only using conflict-free diamonds was important, and it's comforting to know that every time my fianc? looks at her ring (which right now is quite often), she doesn't have to feel an ounce of remorse about how the diamond was procured. Given the fantastic alternatives to traditional conflict diamonds, I hope more people start buying conflict-free.
3) The Rock:
Obviously, the company's customer service and mission are important factors when choosing a jeweler, but ultimately, it comes down to the product. After spending hours comparison shopping at other companies, I can confidently say that with Brilliant Earth's vast selection, you will find the right ring at the right price. One thing I learned is that when comparing two seemingly similar diamonds that are graded by different agencies, you might actually wind up with two very different diamonds. Brilliant Earth sells only diamonds rated by the top agencies, so I had peace of mind that I wasn't going to be duped into a sub-par diamond. And was I ever right. Though I didn't have to pay an arm and a leg, the ring I ended up purchasing is amazing. It looks even better in person than I could have imagined, and my fianc? was absolutely floored when she saw it. Not only that, but she has had countless gasps and "OH MY GOSH"'s from friends who see her ring for the first time, and who wouldn't appreciate that?
Posted 09/21/09