Blonde and its website, blondeLA.com

310-396-9113

2430 Main St Santa Monica, CA 90405

www.blondela.com

Santa Monica style outpost offers the latest and greatest denim, dresses and tanks in a playful, nostalgia-infused setting.
Bookmark and Share See hours

Daily 11am-7pm

Message from Blonde and its website, blondeLA.com

Merchant_icon

From Styleforfree.com: "Based in Santa Monica, California, Blonde is physically a few hundred yards from the beach. The mere click of a mouse to its website, blondeLA.com instantly transports you into this breezy force of fashion that goes above and beyond being a mere store. The sultry tunes make you never want to leave. What fantastic lines await your shopping pleasure at Blonde? 12th Street by Cynthia Vincent, Black halo, Candice Held, Catherine Malandrino, Cynthia Dugan, Ella Moss, Foley, Godis, Harajuku Lovers, Jenny Dayco, LaRok, Lily Mcneal, Mint, Mixie, Nolita, Paul & Joe, Porridge, Puella,Rebecca Taylor, Rebel Yell, Romeo & Juliet, Streets Ahead, Torn, Vince, Yumi Kim and many delectable others."

Editorial by Citysearch

In Short
This boutique is one of beach-chic Main Street's crown jewels. Party frocks by Rebecca Taylor, stacks of designer denim (Sass and Bide, J Brand, Earnest Sewn) and sexy camis from Tibi and Catherine Malandrino coexist nicely in this airy, light-filled space. Cheeky Puella lingerie and Nicole Miller bikinis share floor space with vintage bicycles, an old-fashioned gumball machine and banana yellow middle school-style lockers. Seriously cool clothes plus old-fashioned whimsy equals can't-miss shopping.

Key Points

  • Designer Boutique
  • Convenient parking
  • High Fashion/Ocean Breeze

Editorial and merchant content by Citysearch

Have experience with Blonde and its website, blondeLA.com? Write a review!

Click a star and select a rating:

Minimum required characters left: 150 (max 5000)

Title:

 cancel

Insider Pages Reviews for Blonde and its website, blondeLA.com

Ratings_icons

Pricey but original

by Christina W. | insider_expert Insider Expert | Rank: 9,365

Worth a look once in awhile to get fashion ideas and that fun sale item find! I used to be an avid shopper of Vamp down the street before they went out of business, and luckily Blonde has stayed around to fill that void of cute-ness needed to inspire the frocks in my closet.

Posted 06/02/08 | Report Abuse

Was this review helpful to you?

Ratings_icons Ratings_icons
Ratings_icons

Boutique

by Joann S. | top100 Top100 | Rank: 43

Trendy boutique with the latest fashion. I love this store they have great clothes but be prepared to spend some money because they are not cheap and you are going to want to buy everything.

Posted 04/30/08 | Report Abuse

Was this review helpful to you?

Ratings_icons Ratings_icons
Ratings_icons

Cute, trendy store on Main Street

by A A. | insider_expert Insider Expert | Rank: 5,969

Though located a little bit farther away from all of the shops and bars on Main, Blonde is worth hitting up for trendy LA type clothing. It's smallish but has lots of jeans and tops along with more expensive pieces.

PROS: Has all of the trendy LA designers, lots of jeans
CONS: Small, not huge selection

Posted 07/06/06 | Report Abuse

Was this review helpful to you?

Ratings_icons Ratings_icons

Latest reviews from Citysearch.

Ratings_icons

SIMPLY HORRIBLE

by CSMobileUser2

went for a sample sale but were not even open on the date of the sale! drove all the way from the OC!

Posted 05/25/09

Ratings_icons

Horrible experience

by jewelryamerica

Absolutely incompetent website. Do NOT order from here! They practically stole from me. They will not communicate when they are not able to ship, but they will charge your credit card. Horrible, terrible!

Cons: liars

Posted 06/30/08

Ratings_icons

Blonde LA -Best Boutique in LA

by mavise

By far the best boutique in all of Los Angeles. Couldn't have said it any better -really feels like you're shopping in your girlfriend's closet. Sad I have to share but it i'll be our own little secret......

Posted 12/20/06

Ratings_icons

Blonde is more fun...

by buffsters

If shops were people, Blonde would live up to the rep for being more fun.
My favorite shops are the ones where it's obvious the people behind it really love what they are doing and are able to really share that fully through the look and feel of the shop. This is one of those rare boutiques. The staff is incredibly savvy, informed, hilarious, resourceful, laid-back and sophisticated--and if you want the best stuff from the best designers going right now (and great advice about how to wear it), this is the place to find it all.

Be sure to check out their website--full of great vids, music, extras--and of course all the fine clothes to look at and purchase. One of the better shopping sites I've seen.

Go have some fun!

Posted 12/12/06

Ratings_icons

cutest shop on the westside

by tmermaid

I love the beachy vibe of Blonde! They always have the cutest lines especially my favorite, Cynthia Vincent plus lots of cute jeans and t's! The staff is so friendly and helpful!
This is my favorite store on the westside! The website is really user friendly and I am obsessed with it!

Posted 12/11/06

Ratings_icons

the one stop shopping experience

by libertas

this is the place to go for whatever event you are getting dressed for, from a stylish pair of jeans and a fantastic top to party frocks, and not to mention all the accessories available to complete the whole outfit! If it wasn't for blonde, I would probably wake up every morning freaking out that I had a closet full of nothing to wear-thanks to blonde I have a closet full of fabulous clothes!

Pros: great relaxed environment

Posted 12/11/06

Ratings_icons

a must

by dbe323

eveytime I am in the store I find too many things I want to buy ~ enough to break the bank! always something stylish for whatever your doing ;)

Posted 12/11/06

Ratings_icons

Great place to get your girl friend a gift

by anhtran76

If you're like me and your girl friend is uber fashionable and you don't even want to chance getting her a bad gift, this is the place for you. The Blonde LA staff is super friendly and extremely helpful in getting your girl friend the perfect outfit.

Posted 12/03/06

Ratings_icons

Adorable, Hip Clothing

by iluvcupcakes

Shopping at Blonde is truly amazing. I am always in awe of the colorful selction of dresses, skirts, and tops.
They also have a nice selection of jeans and tees. The staff is not snobby at all. Blonde is one of my favorite boutiques in L.A. Love it!!!!!!!!

Pros: Selection, Service, Ambience

Posted 11/21/06

Ratings_icons

super friendly staff... amazing jean selection...

by corie76

my experience at blonde has always been extremely positive...the vibe is fun & light, i never feel like i'm being stalked by a salesperson. Their website is amazing..check out blondela... and their jeans are too die for...!!

Posted 11/10/06

Map and Directions to Blonde and its website, blondeLA.com

Get Map & Directions

See the best nearby...

Restaurants | Coffeehouses | Delis | Bars