J Edwards Diamonds

I am writing in response to "Anonymous" who wrote a fairly extensive critique of my friend J.C. Fonville. I have been present untold times over a period of 60 years and have never seen him behave rudely to a customer or anyone else in any other place for that matter! As a result of his unfailing courtesy to his customers both in person and by mail order, he built from scratch, a nationwide business in custom-designed wedding bands. Were he the oaf described by "Anonymous" he would have been unable to even give rings away in boxes of Crackerjacks. In contemporary jargon "Anonymous" needs to "get a life." Joe Armstrong

Posted 12/05/07 | Report Abuse

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I went to buy an engagement ring. I had some money. I was a customer.The first guy who helped me was Mike. It was his first day and he was a little nervous but very helpful, personable and most importantly, I felt like I could trust him. That was when old-timer hard-ass J.C. stepped in to show Mike how it was done. This guy was rude, condescending and confrontational. Maybe he sensed I was a bottom line guy or something, but he kept acting like everything I said was a trick or a ploy and he had to battle me. I left the store thinking 'maybe it was just me'. I went back the next day and let me say, the problem was not "me". After being affronted and probably discriminated against because of my t-shirt and jeans, I walked out of the store leaving behind the $5000 ring I was sold on. I went to a competitor (which I won't name) on a cross street a few streets down and had the exact opposite experience. I bit my tongue but finally found myself telling the story to them only to hear "Oh yeah, we get a lot of their 'customers'".J.C. was bragging about how great they were because you get the best price since the sales team makes no commission. Well here is some advice to the management: pay your sales team a commission. Maybe if JC was making a percent from my sale (or gave a crap about people in general) made his store a sale And a happy customer (and some good word of mouth advertising as I would have been happy to post a glowing review had things been different. A lot different.)At least there is a happy ending in that I found a great business to support right down the street and turned what should be an uplifting, once in a lifetime experience back into just that.If you do go here, ask for Mike.

Posted 10/20/07 | Report Abuse

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This store specializes in customer satisfaction and price guarantee. I had a custom ring done for $2,000 less than anywhere in town. I actually went from jeweler to jeweler to find the best prices and associates to work with. J Edwards sells diamonds below wholesale value and they will show you on line and in their books. They give you an educational experience in finding the right diamonds, for the right price. I personally had them make my wife a custom ring with a 2.12 ct. yellow Sapphire and 1.50 ct. of diamond accent around it. It took 7 weeks to finish and came out beautiful. You can even ask to see pictures of the develpoing stages of it and the finished ring.

Posted 08/01/07 | Report Abuse

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This J Edwards Diamonds is actually really expensive. The people work hard though and the service is really nice. Everyone working in the store offers to help you in your search for the perfect item. Their prices are pretty high, but I guess you can expect that from any Jeweler. I really like the wide selection of jewelery they offer, they have so many different diamonds and jewels and the items are so amazing. The parking structure is also really nice

Posted 07/16/05 | Report Abuse

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