It was a very personalized experience and I got exceptional service there. Perhaps the service is better when you make an appointment or shoot to go at a time when you think less people will be there. Honestly, what store has perfect service when there is an onslaught of customers? I also wonder how the horror stories come about for dresses not coming in on time- Read any wedding magazine or website or talk to anyone working at a bridal shop: It's recommended you order a gown 8 to 12 months before your wedding. Heck, I ordered my a good 14 months in advance to avoid those scary things. Just a little planning can help avoid bad experiences.